I am happy to read that Kimberly Clark has made a resolve to select sustainable material sources for their Kleenex, Scott and Cottonelle brands of tissue (it's fun how they're all made by the same people eh?) It was due in a large part to the 5 year campaign and pressure that Greenpeace has put on them.
They will be working towards a more environmentally sustainable solution for the North American market. Definitely a more responsible and positive gesture on their part.
Click to: Read the Greenpeace article
Highlights from Kimberly-Clark’s Global Fibre Procurement Policy
Kimberly-Clark will:
- 1. Not use any fibre from the world’s most ecologically sensitive forests areas: Endangered Forests and High Conservation Value Forest (HCVF) areas mapped as no-harvest zones;
- 2. Buy Forest Stewardship Council (FSC) certified fibre over any other virgin wood fibre;
- 3. Phase out it's use of all pulp from Canada's Boreal Forest that is not FSC certified by a 012-1 decrease from more than 400,000 tonnes in 2007 to 0 tonnes in 2012;
- 4. Increase its use of FSC and recycled fibre drastically over the next two years substantially reducing pressure on forests globally. At least 40 per cent of its total fibre used in North America will come from one of these sources - an increase from 29.7 per cent at the end of 2008;
- 5. Buy post-consumer recycled fibre over pre-consumer recycled fibre;
- 6. Not use conflict wood or illegally harvest fibre;
- 7. Support initiatives to identify and map Endangered Forests and HCVF areas and increase recycling rate;
Now if they would just admit that cloth hankieswould be an even better solution!
I did like the Greenpeace campaign. Especially the t-shirts.
Here is a guide to recycled tissue and toilet paper:
